The male oriented FX channel has been launched in Kenya on pay-TV platform Zuku TV, bringing to six the available offer from Fox International Channels (FIC) now in the East African country.
Kenyan viewers already have access to Fox Entertainment, Baby TV, National Geographic Channel, National Geographic Wild, and National Geographic Adventure.
Kenya’s broadcast market is currently in transition from analogue to digital transmission, which has allowed a number of new private entrants to the scene, including triple play cable operator Zuku TV, operated by the Wananchi Group.
Zuku TV is currently available via cable to higher income families in Nairobi, and plans to roll out its fibre network to urban areas nationwide – as well as launching a satellite TV service in April.
“Given the exciting changes, Kenya is an important country for us to be in, and we see this as our firm entry into the East African market,” said Thandi Davids, regional director, Africa, FIC.
FX has been broadcast in sub-Saharan Africa since May 2010 via Top TV, and the News Corporation subsidiary is now “looking at taking international pay television channels to the continent”. The channel, which carries US series Lie To Me, The Office, The Archer, and The Walking Dead, FIC says, has been well received already in South Africa.
Other entrants to the market challenging Multichoice DSTV’s dominant pan-African satellite TV network include HiTV,StarTimes, My TV and Smart TV – as well as Indian telecommunications and direct to home (DTH) satellite TV operator Airtel, which is reportedly also interested in launching a television platform in Africa.
email me on satmanafrica@gmail.com
zuku tv has bad service and customer care attitude
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